Introducing the ultimate collection of ebooks designed to cover the complete AKTU syllabus for MBA students. These books are meticulously crafted to provide vital knowledge in various areas, including Business Environment, HR Management, Research Methods, Financial Management, Operations, Quantitative Techniques, Digital Marketing, and Management Information Systems. With their comprehensive coverage and simple language, these ebooks offer a one-stop resource for mastering the essential topics that MBA students need to excel in their studies. Unlock the power of these invaluable resources and gain the knowledge necessary to thrive in today’s dynamic business world.
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This ebook provides an in-depth understanding of the business environment and the legal framework within which businesses operate. It covers topics such as economic factors, government regulations, legal forms of business, contracts, intellectual property rights, and corporate social responsibility.
2 Human Resource Management:
This ebook explores the various aspects of managing human resources within organizations. It covers topics such as recruitment and selection, training and development, performance management, compensation and benefits, employee relations, and strategic HR planning.
3 Business Research Methods:
This ebook focuses on the methods and techniques used to conduct research in a business context. It covers topics such as research design, data collection, sampling, statistical analysis, and interpretation of research findings. It also provides practical insights into conducting market research and analyzing consumer behavior.
4 Financial Management & Corporate Finance:
This ebook delves into the principles and practices of financial management and corporate finance. It covers topics such as financial statement analysis, budgeting, capital budgeting, risk and return, cost of capital, working capital management, and financial forecasting. It equips readers with the necessary knowledge to make sound financial decisions.
5 Operations Management:
This ebook provides a comprehensive overview of operations management in organizations. It covers topics such as process design, capacity planning, quality management, supply chain management, project management, and lean principles. It offers insights into improving operational efficiency and effectiveness.
6 Quantitative Techniques for Managers:
This ebook focuses on the quantitative techniques used in managerial decision-making. It covers topics such as statistical analysis, probability theory, forecasting methods, optimization techniques, and decision analysis. It provides readers with the tools to analyze and solve complex business problems.
7 Digital Marketing & e-Commerce:
This ebook explores the world of digital marketing and e-commerce. It covers topics such as online advertising, social media marketing, search engine optimization, website design and optimization, e-commerce strategies, and digital analytics. It equips readers with the knowledge and skills to navigate the digital landscape successfully.
8 Management Information Systems:
This ebook provides insights into the role of information systems in organizations. It covers topics such as the types of information systems, database management, network infrastructure, cybersecurity, decision support systems, and emerging technologies. It helps readers understand how information systems can support business operations and decision-making.